Sunday, 1 February 2015

Pre visit report on Mahindra and Mahindra Swaraj Tractor Plant,Mohali.


Introduction-The year of establishment of the company is 1970.Swaraj the brand itself has a very rich history emerging from the enormous demand for the Tractors.The company deals in the Manufacturing,Exporters-Importers of Agricultural Tractors,Harvestor combines,Forklifts,Casting,Agricultural implements and Spare parts.And the type of company which is established in Mohali region is the Headquarters,that have a Import region in Central east europe and Export region in Asia-Pacific.The [CMRE] that stands for Central Mechanical Engineering Research Institute,is a government institute that initiated the Project of creating an "Congenital" built tractors.


Swaraj has been delivering the best quality products in the market consistently,Because of which they have built a very powerful reputation among other competitors in India.
The Mohali plant,is the oldest plant among other in north region of India,and began to perform its operations since 1974.




Product line and Markets-

  1. Produces Agricultural tractors.
  2. Soil dressing equipments.
  3. Serial harvesting and Processing Machinery and Equipment.
  4. Agricultural Equipment,Parts and Accessories.
  5. Earth-moving Machinery and Equipment.
  6. Industrial carts,Trucks and Trolleys.
  7. Forklift Trucks.
  8. Industrial tractors for Commercial purposes.
  9. Components and Accessories for Industrial Handling Vehicles.  
  10. There are more than 7,00,000 satisfied customers of Swaraj in the country,and Swaraj tractors are also exported to various countries like USA,Sri-lanka,Zimbabve,Nigeria etc. 


Quality Management Concepts- 

  1. They strictly follow 2 policies in the company,that is [TPM] and [TQM].
  2. Here TPM stands for Total Productivity Maintenance,and TQM stands for Total Quality Management.
  3. "FIRST TIME RIGHT" is the mission statement of Swaraj,and they follow this statement at the time when it comes to Delivery of Product,Maintaining good relationship with thier customers and Quality of Product.
  4. Swaraj won "QUALITY EXCELLENCE AWARD" in the year 2008,Deaming prize as well as [TPM] Exellence award in the year 2012,which add onn to one of thier latest achivements.                                                                                                                                                                                                                                                                                                                                                                


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